Sales training for lawyers is an important asset that fee-earners in every law firm should possess if they are to increase their fee income and rise above the competition. PACE help develop the sales skills and processes within fee-earners to ensure that lawyers are better able to sell their services and sell their firm. PACE have been helping lawyers for nearly two decades to help them develop the confidence and skills to embed them with the techniques and focus that enables them to successfully sell.

Why do lawyers need to sell?

As the global economy has remained more uncertain, so has the financial situation in law firms. Instead of waiting for the telephone to ring, many lawyers are now having to be proactive in finding new business instead of simply receiving new instructions.

How do lawyers that sell their services make them better than their colleagues?

Lawyers armed with the sales training that PACE teach have the potential to win significantly more work than those that do not. PACE have trained and consulted with fee-earners in many of the world's top twenty largest law firms and our methodology has helped lawyers win new instructions worth millions of pounds.

How do PACE train lawyers to sell their skills?

PACE help lawyers design the ‘perfect customer base of the future', develop a selection criteria for target clients and create business development plans for teams and individuals. PACE also help with coaching individuals to implement plans and win new work and help guide people to lead, manage and measure business development activities.

Find out more

Business Development and Sales Training for Lawyers

Business Development Consultancy and Training for Professional Services Firms

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